Great Tips For Building A Smart Email Copywriter Plan
Ways to Find a Good Copywriter
If you wish to make money on the internet, you are going to need a website. If you want that website to help you bring in money, it should be very well written. Unless you are a seasoned copywriter yourself, you will want to employ a copywriter to compose the text for your web site. A good copywriter can help you generate far more money than you could ever hope to see if you attempted to do the writing by yourself. Obviously, not all copywriters are effective. Some copywriters are just incredibly talented. Some simply wish they had talent and are trying to make some money because someone told them writing online would be a breeze. Here are tips on how to know the difference.
Does the copywriter have a web site of his or her own? Any copywriter that wants to write web copy must have a website that houses their biography, their resume, some samples and whatever else they feel the need to share. If they don't have a website of their own, how will they be able to help you with yours? Pay attention to the copy on their site too. If you find several errors, this is a bad sign.
Do you react well as you are reading the copy on the copywriter's website? This involves more than just noting grammar and spelling errors. Do you have any sort of emotional reaction to the words on the website? Does it make you like the the copywriter? Does it make you feel like you desire to learn more about the writer and continue reading? Does the copy make you feel like you want to employ that person right away? Does it make you want to run the other way? Does website copy make you mad? These are all extremely important responses and they require your attention.
Carry out your background research on the writer. Look for reviews on unbiased websites and online forums. It's unlikely that you will find any negative reviews on the writer's own web site. Look online for the copywriter's name to see if there are any reviews or personal testimonials that are not run and can't be controlled by the writer you are checking up on. Look closely at these reviews and recommendations. Ask the copywriter to furnish you with some references. Make sure that you follow up and really get a hold of those references so that you can ask for an honest opinion from them.
Make sure you spend some time reading through the samples supplied by the writer. Try asking the writer to send you a few more samples that aren't already provided on the website. This is dig this particularly important if the copywriter says he or she is an expert in a specific field. If the writing is obscure and reads like a regurgitated Wikipedia article, you should move on.
You have lots of options available to you when you're trying to determine whether or not to pay for a copywriter. It's essential to carry out your due diligence and look beyond the writer as a person and discover what you can about his or her reputation and character.